Goodio

Project Goal

The goal of the goodio project was to develop a simple yet powerful digital loyalty solution tailored to the needs of local and regional retailers. The aim was to enable small businesses to build their own customer loyalty programs with minimal technical barriers while fully leveraging the benefits of a digital platform.

goodio empowers shop owners to collect and manage customer data in a GDPR-compliant way, strengthen customer relationships through targeted communication, and promote collaboration within local business communities. The overarching goal was to revitalize local commerce, reduce dependency on large online retailers, and incentivize more sustainable, regionally rooted consumer behavior.

Project Result

goodio was launched as a lightweight, mobile-first loyalty platform, making it easy for retailers to reward loyal customers and communicate with them directly via smartphone.Thanks to its simple interface and easy setup, even shop owners without technical experience can use goodio without any trouble. The app helps local businesses work together, brings more people into the stores, and encourages shopping in a more regional and sustainable way – all in one easy-to-use app.